Direct Marketing
Online MBA · Sem 3 · MKT4305
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MKT4305Lesson 3 of 17Marketing
Integrated Direct Marketing and Planning
Direct Marketing
About the video
Lecture 47 : Direct Marketing – Part II
IIT Roorkee July 2018
What you’ll learn
Module I, Conceptual Framework of Direct Marketing: Integrated Direct Marketing, Business, Strategic & Direct Marketing planning
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