Retail Management

Online MBA · Sem 3 · MKT4306

MKT4306Lesson 5 of 16Marketing

Trade Area Analysis and Site Selection

Retail Management

About the video

Retail Site Location || Location and Site Evaluation || Part-2 || Trade Area ||

Dr Anand Gupta

What you’ll learn

Module II, Store Planning, Design and Layout: Country/Region Analysis, Trade Area Analysis, Site Evaluation, Site Selection, Location Based Retail Strategies

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