Retail Management (MKT4306) crash course, Online MBA, Semester 3:
This subject covers how retail businesses work in India and globally, from retail formats and store location, design and layout to merchandising, private…
- 16 video lessons
- 3h 58m
- Study notes
- 80 quiz questions
- Assignment
16 lessons in Retail Management
Each lesson pairs one topic with a hand-picked video, trimmed to the part that teaches it.
About this subject
This subject covers how retail businesses work in India and globally, from retail formats and store location, design and layout to merchandising, private labels, store operations and mall management. After it you will be able to evaluate retail sites, plan store layouts and merchandise, run day-to-day store operations, and apply tenant mix, zoning and facility management principles to a shopping mall.
- 1
What is Retailing and Why It Matters
Module I, Introduction to Retailing: Introduction, Meaning of Retailing, Economic Significance of Retailing, Retailing Management Decision Process
8| Sales and Retail Management, Introduction to retailing, Factors influencing, Retail Models, mba· DWIVEDI GUIDANCE· 22 min
Study notes 5 quiz questionsWatch lesson - 2
Types of Retailers: Product vs Service Retailing
Module I, Introduction to Retailing: Product Retailing vs. Service Retailing, Types of Retailers
retail and rural marketing | retail management | type of retail stores | what is retailing | retail· DWIVEDI GUIDANCE· 18 min
Study notes 5 quiz questionsWatch lesson - 3
Organized vs Unorganized Retail in India
Module I, Introduction to Retailing: Indian vs. Global Scenario, Difference between organized and unorganized retailing, Issues and challenges of retailing in India
Organised and Unorganised retailing, Organize and Unorganize retail· Management Mantra · 7 min
Study notes 5 quiz questionsWatch lesson - 4
Retail Store Location Types and Factors
Module II, Store Planning, Design and Layout: Store Planning - Introduction, Types of Retail Stores Location, Factors Affecting Retail Location Decisions
Retail location | Type of Retail Location | factors affecting retail location, retail management· DWIVEDI GUIDANCE· 12 min
Study notes 5 quiz questionsWatch lesson - 5
Trade Area Analysis and Site Selection
Module II, Store Planning, Design and Layout: Country/Region Analysis, Trade Area Analysis, Site Evaluation, Site Selection, Location Based Retail Strategies
Retail Site Location || Location and Site Evaluation || Part-2 || Trade Area ||· Dr Anand Gupta· 22 min
Study notes 5 quiz questionsWatch lesson - 6
Store Design, Atmospherics and Layout
Module II, Store Planning, Design and Layout: Store Design - Atmospherics, Retailing Image Mix, Space mix, Store Layout - Effective retail space management based on Store Layout
Store Layout and Design in Retail Management || Part-1 || Store Design || Atmospherics in retail· Dr Anand Gupta· 24 min
Study notes 5 quiz questionsWatch lesson - 7
Retail Merchandising Management Explained
Module III, Retail Merchandise Management: Retail Merchandising: Introduction, Understanding Merchandising Management, Activities of a Merchandiser, Retail Merchandising Management Process
Retail Management | Merchandising | Tutorialspoint· TutorialsPoint· 14 min
Study notes 5 quiz questionsWatch lesson - 8
Private Labels vs National Brands
Module III, Retail Merchandise Management: Private Branding in Retail - Introduction, Difference between a Store/Private Brand and a National Brand, Growth Drivers of Private Label, Advantages of Private Label, Disadvantages of Private Label
Private Label - What is a Private label brand? History, Advantages, Creation and Examples (Mktg 79)· Marketing91· 8 min
Study notes 5 quiz questionsWatch lesson - 9
POS, Cash Management and Retail Accounting
Module IV, Store Operations: POS (Point of Sale) / Cash process, Retail accounting and cash management
SERVICE CASH POINT /POINT OF SALE (POS) || Trade :RETAIL || Job Role: CASHIER || BHSS KUPWARA ||· ATHVAAS by Aadil Majeed· 11 min
Study notes 5 quiz questionsWatch lesson - 10
Retail Selling Process and Customer Service
Module IV, Store Operations: Customer service and accommodation, Retail selling process
Retail Management | Customer Service | Tutorialspoint· TutorialsPoint· 14 min
Study notes 5 quiz questionsWatch lesson - 11
Shelf Management, Category Management and Visual Merchandising
Module IV, Store Operations: Retail floor and shelf management, Merchandise and category management, Visual merchandising and displays
Retail Management | Visual Merchandising | Tutorialspoint· TutorialsPoint· 12 min
Study notes 5 quiz questionsWatch lesson - 12
Retail Technology and Automation
Module IV, Store Operations: Retail technology and retail automation, POS and Back-end Technologies
IoT in retail industry | Applications of IoT | How IoT works in retail sector in 2025· Idea Usher· 10 min
Study notes 5 quiz questionsWatch lesson - 13
Shopping Mall Basics and Location
Module V, Mall Management: Introduction - Defining the shopping mall, Difference between Shopping Mall and other retail formats, Shopping Centre / Mall Location: Existing mall traffic, Clean environment, Designated parking area, Medium to high rental cost, Strengths and Weaknesses of the Mall format
Retail Course | Full Retail Management Course 2022 Updated· Marketing91· 9 min
Study notes 5 quiz questionsWatch lesson - 14
Mall Licenses, Positioning, Zoning and Tenant Mix
Module V, Mall Management: Licenses and Permits for mall operations, Positioning & Zoning of mall - formulating the right tenant mix and its placement in a mall
Mall Management with a Look at Worlds best Shopping malls and how they are managed· Marketing91· 9 min
Study notes 5 quiz questionsWatch lesson - 15
Mall Facility and Finance Management
Module V, Mall Management: Facility management - Infrastructure, Traffic and ambience management, Finance management
Mall Management with a Look at Worlds best Shopping malls and how they are managed· Marketing91· 5 min
Study notes 5 quiz questionsWatch lesson - 16
Lifestyle Centers and Mall Management in India
Module V, Mall Management: Lifestyle centers and their management, Indian scenario of mall management practices
RECODE THE MALL: PURPOSE, PEOPLE, POSSIBILITY· Indiaretailing.com· 41 min
Study notes 5 quiz questionsWatch lesson
Assignment
Retail Launch Plan: A Specialty Store in an Indian City
Less scrolling. More passing.
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Hand-picked video lessons
16 short lessons, each with the best YouTube explanation we could find, trimmed to the part that matters.
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Study notes
16 lessons come with a summary, key points, key terms and takeaways for quick revision.
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Quizzes
80 questions across the course, with the right answer and why, the moment you pick.
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Assignments
1 subject assignments with clear tasks, so you practise what each subject actually asks of you.
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Notebook
Write notes beside the video, stamped with the exact time, and jump back to that moment later.
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Progress that follows you
Completed lessons, quiz scores and where you stopped, saved to your account on every device.
- Live chat pass
Live chat
A members-only live chat beside every lesson: doubts, tips, stickers and GIFs with your batch. One ₹19 pass opens every live chat.
The Online MBA live chat. Study together, live.
A live chat right beside the video, shared by everyone studying Online MBA. Ask a Retail Management doubt mid-lesson, share a shortcut, celebrate a finished semester.
- Live chat beside every lesson
- One live chat for all of Online MBA
- Members-only stickers & GIFs
- One ₹19 pass opens every live chat
Online MBA live chat
Anyone else finding Retail Management tricky? 😅
Lesson 2 cleared it up for me. Watch it before the quiz
Doing it now, thanks!
Starting Database Management Systems tonight if anyone wants to go together
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Retail Management: common questions
This subject covers how retail businesses work in India and globally, from retail formats and store location, design and layout to merchandising, private labels, store operations and mall management. After it you will be able to evaluate retail sites, plan store layouts and merchandise, run day-to-day store operations, and apply tenant mix, zoning and facility management principles to a shopping mall. It's the Retail Management subject of Online MBA, Semester 3, in 16 lessons: What is Retailing and Why It Matters; Types of Retailers: Product vs Service Retailing; Organized vs Unorganized Retail in India; Retail Store Location Types and Factors; Trade Area Analysis and Site Selection; Store Design, Atmospherics and Layout; Retail Merchandising Management Explained; Private Labels vs National Brands; POS, Cash Management and Retail Accounting; Retail Selling Process and Customer Service; Shelf Management, Category Management and Visual Merchandising; Retail Technology and Automation; Shopping Mall Basics and Location; Mall Licenses, Positioning, Zoning and Tenant Mix; Mall Facility and Finance Management; Lifestyle Centers and Mall Management in India.
Yes. Every video lesson is free to watch without an account. A free login unlocks study notes, quizzes, the assignment, a notebook and progress that syncs across devices.
About 3h 58m of video across 16 lessons, plus time for notes and quizzes. Go at your own pace; your place is saved.
Yes: “Retail Launch Plan: A Specialty Store in an Indian City”. It comes after the last lesson, with a brief, clear tasks and how the work is judged.
A members-only live chat beside the video, shared by everyone studying Online MBA, where learners ask doubts, share tips and react with stickers and GIFs. One ₹19 pass, paid once from your InsideEdge wallet, opens the live chat for every degree.
No. It's a crash course to help you understand and revise the subject quickly. Use it alongside your official study material and assignments.