Reverse-PRD: Critique an App You Use Daily
Part of the Product Management Roadmap
In short
Every feature you use daily started as someone's decision. Writing the PRD you think they wrote, then critiquing it, trains product judgment faster than almost anything.
Work backwards from a shipped feature to reconstruct the PRD you think was behind it, then critique the choices — a strong exercise for building product judgment fast.

Think of it like this
Opening up an old radio
You unscrew an old radio and lay every part on the table. For each one you ask: what does this do, why is it here, could it be simpler? By the end you understand the designer's thinking, and you can spot the part you'd have done differently.
Watch it happen
Working backwards from a shipped feature
1/5Pick one specific feature, like the "split bill" button in a payments app.
The big ideas
What you need to know
Infer the why
Guess the problem and goal behind each choice, and back it with evidence.
Use a real PRD shape
Problem, users, requirements, metrics, non-goals. It shows you know the format.
Fair critique
Praise what works, then suggest focused improvements with reasons.
Fast and repeatable
You can do one in an evening, so build several and get faster each time.
See it in code
Walk through the code
1Feature: Split bill (payments app)2 3Problem: Friends struggle to collect money after group meals.4Users: Students and young professionals who eat out together.5Goal (guess): More transactions per active user.6Metric (guess): Split requests created per week.7 8Must have: pick friends, equal or custom split, reminders.9Out of scope: splitting across currencies.10 11Critique: Reminders feel pushy. Test a softer default.1/4Problem and users first, inferred from how the feature behaves and what reviews say.
A one-page reverse-PRD skeleton. Mark guesses clearly as guesses; nobody expects you to know internal numbers.
Save yourself the pain
Common mistakes
Oops
Presenting guesses about internal metrics as facts.
Do this instead
Clearly label assumptions, and explain what evidence they're based on.
Oops
Critiquing the entire app.
Do this instead
Stick to one feature and go deep.
Your mission
First milestone: one reverse-PRD
Quick check
In a reverse-PRD, how should you handle the team's metrics, which you can't see?
Go deeper
- 1Pick one specific feature, not a whole app, to keep this focused.
- 2Reconstruct the likely problem statement and success metric behind it.
- 3Offer a specific, reasoned critique — not just 'I'd do it differently'.
More projects at this stop
Stuck on this topic? Ask an Insider
Get 1:1 guidance from people who've walked this exact path — on the InsideEdge app.