Microeconomics for Business crash course, Online BBA, Semester 1:
This subject covers how consumers, firms and markets make decisions under scarcity, including demand and supply, elasticity, utility and indifference curves,…
- 18 video lessons
- 6h 15m
- Study notes
- 75 quiz questions
- Assignment
18 lessons in Microeconomics for Business
Each lesson pairs one topic with a hand-picked video, trimmed to the part that teaches it.
About this subject
This subject covers how consumers, firms and markets make decisions under scarcity, including demand and supply, elasticity, utility and indifference curves, production and cost, and the main market structures. After it you will be able to calculate elasticities, equilibrium price, cost figures and break-even points, and explain how firms set prices in competitive, monopoly and oligopoly markets.
- 1
Scarcity, Choice and Central Problems of an Economy
Module 1, Introduction: Scarcity and choice, Central problems of an economy
Economics | Economy introduction | Central Problem Of Economy | Class 11 | BBA | B.Com | MBA· Accounting MasterClass· 29 min
Study notes 5 quiz questionsWatch lesson - 2
Production Possibility Curve and Opportunity Cost
Module 1, Introduction: Production possibility curve, Opportunity cost
Production Possibility Curve | Microeconomics | Chapter 1 | Class 11· Rajat Arora· 19 min
Study notes 5 quiz questionsWatch lesson - 3
Microeconomics vs Macroeconomics
Module 1, Introduction: Micro vs macro economics
Microeconomics And Macroeconomics - Introduction | Class 11 Economics· Magnet Brains· 12 min
Study notes 5 quiz questionsWatch lesson - 4
Law of Demand and Its Exceptions
Module 2, Demand & Supply: Law of demand and its exceptions
Law of Demand Economics | Assumption of Law of Demand | Theory of Demand, Managerial economics notes· DWIVEDI GUIDANCE· 8 min
Study notes 5 quiz questionsWatch lesson - 5
Determinants of Demand and Supply and Market Equilibrium
Module 2, Demand & Supply: Determinants of demand and supply, Market equilibrium
Market Equilibrium | Excess Supply | Excess Demand | Equilibrium Price | Equilibrium Quantity |· Accounting MasterClass· 24 min
Study notes 5 quiz questionsWatch lesson - 6
Price, Income and Cross Elasticity of Demand
Module 2, Demand & Supply: Price, income and cross elasticity
Price Elasticity Of Demand | Income Elasticity | Cross Elasticity | Economics | BBA | B.COM | MBA· Accounting MasterClass· 27 min
Study notes 5 quiz questionsWatch lesson - 7
Demand Forecasting Basics
Module 2, Demand & Supply: Demand forecasting basics
What is Demand Forecasting?· Educationleaves· 8 min
Study notesWatch lesson - 8
Law of Diminishing Marginal Utility and Equi-Marginal Utility
Module 3, Consumer Behaviour: Cardinal utility: law of diminishing marginal utility, equi-marginal utility
Law of Diminishing Marginal Utility, Law of Diminishing Returns, law of diminishing returns economic· DWIVEDI GUIDANCE· 12 min
Watch lesson - 9
Indifference Curves, Budget Line and Consumer Equilibrium
Module 3, Consumer Behaviour: Ordinal utility: indifference curves, budget line, consumer equilibrium
Consumer’s Equilibrium by Indifference Curve Analysis - Theory of Consumer Behaviour· Magnet Brains· 21 min
Watch lesson - 10
Consumer Surplus
Module 3, Consumer Behaviour: Consumer surplus
Consumer Surplus | Marshall Consumer Surplus | Hicks Consumer Surplus | Economics | Microeconomics· Yasser Khan..· 16 min
Study notes 5 quiz questionsWatch lesson - 11
Production Function and Law of Variable Proportions
Module 4, Production & Cost: Production function, Law of variable proportions
Production Function | Theory Of Production | Law Of Variable Proportions | BBA | MBA | Class 11· Accounting MasterClass· 31 min
Study notes 5 quiz questionsWatch lesson - 12
Returns to Scale and Isoquants
Module 4, Production & Cost: Returns to scale, Isoquants
Law of returns to scale in economics, Return to scale, law of return to scale class 11, micro econom· DWIVEDI GUIDANCE· 14 min
Study notes 5 quiz questionsWatch lesson - 13
Short-Run and Long-Run Cost Curves
Module 4, Production & Cost: Short-run and long-run cost curves
Cost | Theory Of Cost | Short Run Cost Curves | Long Run Cost | Economics | Microeconomics | UGC NET· Yasser Khan..· 46 min
Study notes 5 quiz questionsWatch lesson - 14
Revenue Concepts and Break-Even Point
Module 4, Production & Cost: Revenue concepts, Break-even point
Microeconomics | Revenue | Chapter 7 | One Shot· Rajat Arora· 23 min
Study notes 5 quiz questionsWatch lesson - 15
Perfect Competition
Module 5, Market Structures: Perfect competition
Main Market forms | Perfect competition | Chapter 10 | Micro economics | One shot· Rajat Arora· 25 min
Study notes 5 quiz questionsWatch lesson - 16
Monopoly and Price Discrimination
Module 5, Market Structures: Monopoly and price discrimination
Monopoly, monopoly microeconomics, Monopoly Economics, features of monopoly, reasons of monopoly· DWIVEDI GUIDANCE· 14 min
Study notes 5 quiz questionsWatch lesson - 17
Monopolistic Competition
Module 5, Market Structures: Monopolistic competition
Monopolistic Competition | Price And Output Determination Under Monopolistic Competition | Economics· Yasser Khan..· 34 min
Study notes 5 quiz questionsWatch lesson - 18
Oligopoly, Kinked Demand Curve and Pricing Strategies
Module 5, Market Structures: Oligopoly and kinked demand curve, Pricing strategies
Oligopoly and the Kinked Demand Curve by Vidhi Kalra· 5 Minute Economics· 12 min
Study notes 5 quiz questionsWatch lesson
Assignment
Microeconomics Case File: Advising a Small Coffee Roaster
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Hand-picked video lessons
18 short lessons, each with the best YouTube explanation we could find, trimmed to the part that matters.
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Study notes
16 lessons come with a summary, key points, key terms and takeaways for quick revision.
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Quizzes
75 questions across the course, with the right answer and why, the moment you pick.
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Assignments
1 subject assignments with clear tasks, so you practise what each subject actually asks of you.
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Notebook
Write notes beside the video, stamped with the exact time, and jump back to that moment later.
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Progress that follows you
Completed lessons, quiz scores and where you stopped, saved to your account on every device.
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Live chat
A members-only live chat beside every lesson: doubts, tips, stickers and GIFs with your batch. One ₹19 pass opens every live chat.
The Online BBA live chat. Study together, live.
A live chat right beside the video, shared by everyone studying Online BBA. Ask a Microeconomics for Business doubt mid-lesson, share a shortcut, celebrate a finished semester.
- Live chat beside every lesson
- One live chat for all of Online BBA
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- One ₹19 pass opens every live chat
Online BBA live chat
Anyone else finding Microeconomics for Business tricky? 😅
Lesson 2 cleared it up for me. Watch it before the quiz

Doing it now, thanks!
Starting Communication and Personality Development tonight if anyone wants to go together
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Microeconomics for Business: common questions
This subject covers how consumers, firms and markets make decisions under scarcity, including demand and supply, elasticity, utility and indifference curves, production and cost, and the main market structures. After it you will be able to calculate elasticities, equilibrium price, cost figures and break-even points, and explain how firms set prices in competitive, monopoly and oligopoly markets. It's the Microeconomics for Business subject of Online BBA, Semester 1, in 18 lessons: Scarcity, Choice and Central Problems of an Economy; Production Possibility Curve and Opportunity Cost; Microeconomics vs Macroeconomics; Law of Demand and Its Exceptions; Determinants of Demand and Supply and Market Equilibrium; Price, Income and Cross Elasticity of Demand; Demand Forecasting Basics; Law of Diminishing Marginal Utility and Equi-Marginal Utility; Indifference Curves, Budget Line and Consumer Equilibrium; Consumer Surplus; Production Function and Law of Variable Proportions; Returns to Scale and Isoquants; Short-Run and Long-Run Cost Curves; Revenue Concepts and Break-Even Point; Perfect Competition; Monopoly and Price Discrimination; Monopolistic Competition; Oligopoly, Kinked Demand Curve and Pricing Strategies.
Yes. Every video lesson is free to watch without an account. A free login unlocks study notes, quizzes, the assignment, a notebook and progress that syncs across devices.
About 6h 15m of video across 18 lessons, plus time for notes and quizzes. Go at your own pace; your place is saved.
Yes: “Microeconomics Case File: Advising a Small Coffee Roaster”. It comes after the last lesson, with a brief, clear tasks and how the work is judged.
A members-only live chat beside the video, shared by everyone studying Online BBA, where learners ask doubts, share tips and react with stickers and GIFs. One ₹19 pass, paid once from your InsideEdge wallet, opens the live chat for every degree.
No. It's a crash course to help you understand and revise the subject quickly. Use it alongside your official study material and assignments.