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Semester 2MGT4203

Business Research Methods (MGT4203) crash course, Online MBA, Semester 2:

This subject covers the full business research process, from defining a research problem and designing a study to collecting data, analysing it with…

  • 24 video lessons
  • 6h 46m
  • Study notes
  • 110 quiz questions
  • Assignment
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Business Research Methods crash course

24 lessons in Business Research Methods

Each lesson pairs one topic with a hand-picked video, trimmed to the part that teaches it.

About this subject

This subject covers the full business research process, from defining a research problem and designing a study to collecting data, analysing it with statistical tests, regression and multivariate techniques, and writing the final report. After it, you will be able to plan a research project, draft a proposal and questionnaire, choose and interpret the right analytical tools, and present findings ethically for business decision making.

  1. 1

    What Is Business Research and Its Types

    Module I, Introduction: Meaning of research, importance of scientific research in business decision making, types of research

    1| Business Research Methods, chapter 1, unit 1, Business Research Methods mba 2nd sem, bba 4th year· DWIVEDI GUIDANCE· 32 min

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  2. 2

    Research Process and Methodology

    Module I, Introduction: complete research process, research methodology, criterion for good research

    research process | research methodology | research aptitude ugc net | research methodology lecture· DWIVEDI GUIDANCE· 10 min

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  3. 3

    Research Problem and Hypothesis Formulation

    Module I, Introduction: Identification of research problem and formulation of hypothesis

    defining research problem, formulation of research problem, necessity, example, research methodology· DWIVEDI GUIDANCE· 8 min

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  4. 4

    Research Design and Writing a Research Proposal

    Module I, Introduction: research designs, drafting a research proposal

    Research Design in Research Methodology, research design in hindi, Features of good research design· DWIVEDI GUIDANCE· 8 min

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  5. 5

    Primary vs Secondary Data and Questionnaire Design

    Module II, Measurement and Data Collection: Primary data, secondary data, design of questionnaire

    Primary data and Secondary Data, sources of data collection in research, research methodology· DWIVEDI GUIDANCE· 11 min

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  6. 6

    Sampling Methods and Sample Design

    Module II, Measurement and Data Collection: sampling fundamentals and sample designs

    sampling techniques, types of sampling, probability & non probability sampling, Research methodology· DWIVEDI GUIDANCE· 10 min

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  7. 7

    Qualitative vs Quantitative Research and Measurement Scales

    Module II, Measurement and Data Collection: Qualitative and quantitative research, measurement and scaling techniques

    measurement scale, measurement in research, Nominal, Ordinal, Interval, Ratio, research methodology· DWIVEDI GUIDANCE· 8 min

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  8. 8

    Central Tendency, Dispersion and Data Processing

    Module II, Measurement and Data Collection: measures of central tendency mean, median, mode, measures of dispersion, data processing

    Lec 4, Central Tendency and Dispersion - I· IIT Roorkee July 2018· 32 min

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  9. 9

    Cross Tabulation, Univariate and Bivariate Analysis

    Module III, Data Analysis I: Cross tabulation, univariate analysis, bivariate analysis: Correlation

    Statistical Data Analysis | Univariate, Bivariate and Multivariate· study with notes 📖· 20 min

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  10. 10

    Karl Pearson and Spearman Rank Correlation

    Module III, Data Analysis I: Karl Pearson's coefficient of correlation, Spearman's coefficient of correlation

    1| correlation analysis, correlation coefficient, Karl Pearson coefficient of correlation,statistics· DWIVEDI GUIDANCE· 16 min

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  11. 11

    Hypothesis Testing: t-Test, Z-Test and F-Test

    Module III, Data Analysis I: hypothesis testing, t-test, Z test, F-test

    All Statistics Testing t test , z test , f test , chi square test in Hindi· Ignou Study Adda· 12 min

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  12. 12

    Chi-Square Test and ANOVA

    Module III, Data Analysis I: Chi-square test, Analysis of variance

    Part 2: Parametric & Non Parametric Tests| Details of z Test, t Test, F Test, ANOVA, Chi Square Test· Dr. Puspendra Classes· 15 min

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  13. 13

    Non-Parametric Tests: Sign, Run and Kruskal-Wallis

    Module III, Data Analysis I: Non-parametric tests: Sign test, Run test, Krushall-Wallis test

    NON PARAMETRIC TESTS [Explained Easily - Chi Square, Sign Test, Run Test, Mann Whitney, etc.]· Vikas· 42 min

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  14. 14

    Simple Linear Regression and R-Squared

    Module IV, Data Analysis-II: Simple linear regression: coefficient of determination, significance tests, residual analysis

    Simple Linear Regression: An Easy and Clear Beginner’s Guide· numiqo· 14 min

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  15. 15

    Multiple Linear Regression Interpretation

    Module IV, Data Analysis-II: Multivariate techniques: multiple linear regression: Multiple coefficient of determination, interpretation of regression coefficients

    Multiple Linear Regression: An Easy and Clear Beginner’s Guide· numiqo· 18 min

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  16. 16

    Regression Problems: Heteroscedasticity, Multicollinearity, Outliers

    Module IV, Data Analysis-II: heteroscedasticity, multicollinearity, outliers, auto regression

    TESTS TO DETECT AUTOCORRELATION || HETEROSCEDASTICITY || MULTICOLLINEARITY· Dive to Learn· 6 min

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  17. 17

    Factor Analysis and Cluster Analysis

    Module IV, Data Analysis-II: factor analysis, cluster analysis (concept)

    Lecture 25- Factor Analysis· Marketing research and analysis· 33 min

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  18. 18

    Structure of a Research Report

    Module V, Report Writing: Pre-Writing Considerations, structure of research report

    Research Report writing, research report in research methodology, research report format, research· DWIVEDI GUIDANCE· 14 min

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  19. 19

    Presenting a Research Report: Problems and Ethics

    Module V, Report Writing: common problems encountered while preparing the research report, presentation of research report, ethical issues while preparing a research report

    BRM-UNIT 5 -BUSINESS RESAERCH METHODOLOGY -REPORT WRITING AND ETHICS- DU BCOM P/H -REG/SOL· Sab Theek Ho Jaega· 23 min

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  20. 20

    Exploratory, Descriptive and Causal Research Designs

    Exploratory, descriptive, causal

    What is Research Design? Types of Research Design-Exploratory/Descriptive/Causal Research Design· Management Tutorials· 6 min

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  21. 21

    Experimental Research Designs Explained

    Experimental designs

    Types of Experimental Research Designs - Pre - Experimental, True Experimental, Quasi Experimental· Management Mantra · 11 min

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  22. 22

    How to Determine Sample Size in Research

    Sampling techniques and sample size

    Part 2: Sample Size Determination | Research Methodology & Biostatistics (By Dr. Puspendra)· Dr. Puspendra Classes· 17 min

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  23. 23

    SPSS and Excel Basics for Data Analysis

    SPSS / Excel basics

    SPSS in Hindi Part 1 (Statistical Package for Social Science)· Dr. Rani Vaidya (Learning at Home)· 21 min

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  24. 24

    APA Referencing, Research Ethics and Plagiarism

    Referencing (APA), Research ethics, Plagiarism

    APA vs. MLA Writing Styles | Research Aptitude | UGC-NET-Paper 1· Kumar Bharat - UGC-NET· 19 min

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Assignment

Mini Research Project: Does Training Drive Sales at BrightMart?

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    Hand-picked video lessons

    24 short lessons, each with the best YouTube explanation we could find, trimmed to the part that matters.

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    Study notes

    22 lessons come with a summary, key points, key terms and takeaways for quick revision.

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    Quizzes

    110 questions across the course, with the right answer and why, the moment you pick.

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    Assignments

    1 subject assignments with clear tasks, so you practise what each subject actually asks of you.

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    Notebook

    Write notes beside the video, stamped with the exact time, and jump back to that moment later.

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    Progress that follows you

    Completed lessons, quiz scores and where you stopped, saved to your account on every device.

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    Live chat

    A members-only live chat beside every lesson: doubts, tips, stickers and GIFs with your batch. One ₹19 pass opens every live chat.

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A live chat right beside the video, shared by everyone studying Online MBA. Ask a Business Research Methods doubt mid-lesson, share a shortcut, celebrate a finished semester.

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More from Online MBA Semester 2

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Business Research Methods: common questions

This subject covers the full business research process, from defining a research problem and designing a study to collecting data, analysing it with statistical tests, regression and multivariate techniques, and writing the final report. After it, you will be able to plan a research project, draft a proposal and questionnaire, choose and interpret the right analytical tools, and present findings ethically for business decision making. It's the Business Research Methods subject of Online MBA, Semester 2, in 24 lessons: What Is Business Research and Its Types; Research Process and Methodology; Research Problem and Hypothesis Formulation; Research Design and Writing a Research Proposal; Primary vs Secondary Data and Questionnaire Design; Sampling Methods and Sample Design; Qualitative vs Quantitative Research and Measurement Scales; Central Tendency, Dispersion and Data Processing; Cross Tabulation, Univariate and Bivariate Analysis; Karl Pearson and Spearman Rank Correlation; Hypothesis Testing: t-Test, Z-Test and F-Test; Chi-Square Test and ANOVA; Non-Parametric Tests: Sign, Run and Kruskal-Wallis; Simple Linear Regression and R-Squared; Multiple Linear Regression Interpretation; Regression Problems: Heteroscedasticity, Multicollinearity, Outliers; Factor Analysis and Cluster Analysis; Structure of a Research Report; Presenting a Research Report: Problems and Ethics; Exploratory, Descriptive and Causal Research Designs; Experimental Research Designs Explained; How to Determine Sample Size in Research; SPSS and Excel Basics for Data Analysis; APA Referencing, Research Ethics and Plagiarism.

Yes. Every video lesson is free to watch without an account. A free login unlocks study notes, quizzes, the assignment, a notebook and progress that syncs across devices.

About 6h 46m of video across 24 lessons, plus time for notes and quizzes. Go at your own pace; your place is saved.

Yes: “Mini Research Project: Does Training Drive Sales at BrightMart?”. It comes after the last lesson, with a brief, clear tasks and how the work is judged.

A members-only live chat beside the video, shared by everyone studying Online MBA, where learners ask doubts, share tips and react with stickers and GIFs. One ₹19 pass, paid once from your InsideEdge wallet, opens the live chat for every degree.

No. It's a crash course to help you understand and revise the subject quickly. Use it alongside your official study material and assignments.

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