Business Analytics (MGT4210) crash course, Online MBA, Semester 2:
This subject introduces business analytics, covering descriptive, predictive and prescriptive analytics, data mining, decision trees, optimization with linear…
- 15 video lessons
- 2h 41m
- Study notes
- 75 quiz questions
- Assignment
15 lessons in Business Analytics
Each lesson pairs one topic with a hand-picked video, trimmed to the part that teaches it.
About this subject
This subject introduces business analytics, covering descriptive, predictive and prescriptive analytics, data mining, decision trees, optimization with linear programming, big data, machine learning basics, regression and simulation using Excel, XL Miner and R. After it, you will be able to summarize and visualize business data, build and interpret decision, optimization and regression models, and run simple simulations to support decisions in marketing, finance, HR and operations.
- 1
What Is Business Analytics? Data-Driven Decisions
Module I, Introduction to Business Analytics: Importance and role of data driven decisions, Business Analytics – Definition, Market, Trends, Paradigm Shift from Data to Insight and from Business Intelligence to Business Analytics
Difference Between Business Analytics And Business Intelligence - How To Make Data Driven Decisions?· Business Analytics by SkillArbitrage· 6 min
Study notes 5 quiz questionsWatch lesson - 2
Descriptive, Predictive and Prescriptive Analytics
Module I, Introduction to Business Analytics: Examples and Types of Business Analytics Analysis – Forecasting & Predictive Modeling, Descriptive, Prescriptive and Predictive Analytics
Types of Business Analytics (Descriptive, Predictive, and Prescriptive)· Our Kaleidoscope Journey· 8 min
Study notes 5 quiz questionsWatch lesson - 3
Data Visualization and Pivot Tables in Excel
Module I, Introduction to Business Analytics: Data Summarization, Data visualization – Various visualization techniques, standardized reporting and Pivot Tables – Using Excel
Introduction to Pivot Tables, Charts, and Dashboards in Excel (Part 1)· Excel Campus - Jon· 15 min
Study notes 5 quiz questionsWatch lesson - 4
Data Mining Process and Data Warehousing
Module II, Data Mining: Introduction to Data Mining, Crucial processes in data mining, Data Warehousing
Data Warehouse and Data Mining, Information management· DWIVEDI GUIDANCE· 9 min
Study notes 5 quiz questionsWatch lesson - 5
Data Mining Techniques and EDA with XLMiner
Module II, Data Mining: Data Mining Techniques and Exploratory Data Analysis, Data Mining Tool – XL Miner
Data Mining Definition and CRISP-DM· OMega TechEd· 12 min
Study notes 5 quiz questionsWatch lesson - 6
Decision Trees, Risk Profiles and Sensitivity Analysis
Module III, Decision Making & Optimization: Decision making under uncertainty – Decision Trees and Risk Profiles, Sensitivity Analysis
Decision Analysis 3: Decision Trees· Joshua Emmanuel· 3 min
Study notes 5 quiz questionsWatch lesson - 7
Linear Programming for Business Decisions
Module III, Decision Making & Optimization: Optimizing complex decisions – Optimization of a large number of decisions while accounting for different kinds of physical and business decisions, Introduction to Optimization Techniques – Linear Programming
Linear Programming Introduction· Online Business Analytics· 16 min
Study notes 5 quiz questionsWatch lesson - 8
Excel Solver: Marketing Mix, Capital Budgeting, Portfolio
Module III, Decision Making & Optimization: Optimization – Use of Excel to solve business problems like marketing mix, capital budgeting and portfolio optimization
Solver: Optimizing Financial Decisions using Analytics· Cutler Center for Investments and Finance· 9 min
Study notes 5 quiz questionsWatch lesson - 9
Big Data in Business: Benefits and Privacy Risks
Module IV, Big Data and Introduction to R: Introduction to Big Data, Big Data driven decisions in business organizations – Benefits and Security/Privacy concerns
Ethical Insights: Big Data and Privacy, Navigating Benefits, Risks and Ethical Boundaries· University of St. Thomas | Minnesota· 11 min
Study notes 5 quiz questionsWatch lesson - 10
Predictive Models and Logistic Regression
Module IV, Big Data and Introduction to R: Building Business and Economic Models – Tools to leverage data for Prediction purposes, Logistic Regression
StatQuest: Logistic Regression· StatQuest with Josh Starmer· 8 min
Study notes 5 quiz questionsWatch lesson - 11
Machine Learning Basics: Supervised vs Unsupervised
Module IV, Big Data and Introduction to R: Introduction to Machine Learning, Statistical Learning vs. Machine Learning, Major classes of Learning Algorithms – Supervised Vs Unsupervised Learning
Supervised vs. Unsupervised Learning· IBM Technology· 7 min
Study notes 5 quiz questionsWatch lesson - 12
Introduction to R Programming
Module IV, Big Data and Introduction to R: Introduction to R Programing
Complete Introduction to R Programming in Hindi | R Programming Tutorial for Beginners #1· WsCube Tech· 9 min
Study notes 5 quiz questionsWatch lesson - 13
Regression in R Hands-On
Module V, Simulation using R and Excel: Hands on Regression using R
Part 15. Simple/Multiple Linear Regression in R· Morpho Prof· 20 min
Study notes 5 quiz questionsWatch lesson - 14
Building a Simulation Model in Excel and R
Module V, Simulation using R and Excel: Introduction to Simulation, Applications of Simulation and Building a Simulation Model (Using Excel and R)
Monte Carlo Technique: How to perform Business Simulations & Assess Projects Profitability | Excel· KRISHNA CHIDDARWAR· 5 min
Study notes 5 quiz questionsWatch lesson - 15
Business Analytics Capstone Project
Module V, Simulation using R and Excel: Capstone Project
Google Data Analytics Professional Certificate Capstone Case Study In Excel· Matt Brattin· 23 min
Study notes 5 quiz questionsWatch lesson
Assignment
Analytics Decision Pack: Should BrightBrew Launch a New Café Outlet?
Less scrolling. More passing.
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Hand-picked video lessons
15 short lessons, each with the best YouTube explanation we could find, trimmed to the part that matters.
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Study notes
15 lessons come with a summary, key points, key terms and takeaways for quick revision.
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Quizzes
75 questions across the course, with the right answer and why, the moment you pick.
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Assignments
1 subject assignments with clear tasks, so you practise what each subject actually asks of you.
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Notebook
Write notes beside the video, stamped with the exact time, and jump back to that moment later.
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Progress that follows you
Completed lessons, quiz scores and where you stopped, saved to your account on every device.
- Live chat pass
Live chat
A members-only live chat beside every lesson: doubts, tips, stickers and GIFs with your batch. One ₹19 pass opens every live chat.
The Online MBA live chat. Study together, live.
A live chat right beside the video, shared by everyone studying Online MBA. Ask a Business Analytics doubt mid-lesson, share a shortcut, celebrate a finished semester.
- Live chat beside every lesson
- One live chat for all of Online MBA
- Members-only stickers & GIFs
- One ₹19 pass opens every live chat
Online MBA live chat
Anyone else finding Business Analytics tricky? 😅
Lesson 2 cleared it up for me. Watch it before the quiz

Doing it now, thanks!
Starting Business Research Methods tonight if anyone wants to go together
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Business Analytics: common questions
This subject introduces business analytics, covering descriptive, predictive and prescriptive analytics, data mining, decision trees, optimization with linear programming, big data, machine learning basics, regression and simulation using Excel, XL Miner and R. After it, you will be able to summarize and visualize business data, build and interpret decision, optimization and regression models, and run simple simulations to support decisions in marketing, finance, HR and operations. It's the Business Analytics subject of Online MBA, Semester 2, in 15 lessons: What Is Business Analytics? Data-Driven Decisions; Descriptive, Predictive and Prescriptive Analytics; Data Visualization and Pivot Tables in Excel; Data Mining Process and Data Warehousing; Data Mining Techniques and EDA with XLMiner; Decision Trees, Risk Profiles and Sensitivity Analysis; Linear Programming for Business Decisions; Excel Solver: Marketing Mix, Capital Budgeting, Portfolio; Big Data in Business: Benefits and Privacy Risks; Predictive Models and Logistic Regression; Machine Learning Basics: Supervised vs Unsupervised; Introduction to R Programming; Regression in R Hands-On; Building a Simulation Model in Excel and R; Business Analytics Capstone Project.
Yes. Every video lesson is free to watch without an account. A free login unlocks study notes, quizzes, the assignment, a notebook and progress that syncs across devices.
About 2h 41m of video across 15 lessons, plus time for notes and quizzes. Go at your own pace; your place is saved.
Yes: “Analytics Decision Pack: Should BrightBrew Launch a New Café Outlet?”. It comes after the last lesson, with a brief, clear tasks and how the work is judged.
A members-only live chat beside the video, shared by everyone studying Online MBA, where learners ask doubts, share tips and react with stickers and GIFs. One ₹19 pass, paid once from your InsideEdge wallet, opens the live chat for every degree.
No. It's a crash course to help you understand and revise the subject quickly. Use it alongside your official study material and assignments.