Entrepreneurship Development (MGT4429) crash course, Online MBA, Semester 4:
This subject follows the entrepreneurial process from the decision to start a venture, through generating and testing business ideas, writing a business plan…
- 16 video lessons
- 5h 45m
- Study notes
- 50 quiz questions
- Assignment
16 lessons in Entrepreneurship Development
Each lesson pairs one topic with a hand-picked video, trimmed to the part that teaches it.
About this subject
This subject follows the entrepreneurial process from the decision to start a venture, through generating and testing business ideas, writing a business plan and setting up and financing the firm, to marketing, protecting intellectual property and managing growth. After it you will be able to assess a business opportunity for feasibility, build a business model and plan, choose a legal form and funding route, and plan how a new venture can grow.
- 1
What Is Entrepreneurship and Why Become an Entrepreneur
Module I, Decision to Become an Entrepreneur: What Is Entrepreneurship?, Why Become an Entrepreneur?, Characteristics of Successful Entrepreneurs, Common Myths About Entrepreneurs, Types of Start-Up Firms, Changing Demographics of Entrepreneurs
Entrepreneurship : Concept and Objective, Entrepreneur, Introduction to entrepreneurship bcom, bba· DWIVEDI GUIDANCE· 19 min
Study notesWatch lesson - 2
Importance of Entrepreneurship to Economy and Society
Module I, Decision to Become an Entrepreneur: Economic Impact of Entrepreneurial Firms, Entrepreneurial Firms' Impact on Society, Entrepreneurial Firms' Impact on Larger Firms
Role and Importance of Entrepreneur in Economic Development· V.PARIHAR INDIA· 10 min
Watch lesson - 3
The Entrepreneurial Process Explained
Module I, Decision to Become an Entrepreneur: Decision to Become an Entrepreneur, Developing Successful Business Ideas, Moving from an Idea to an Entrepreneurial Firm, Managing and Growing an Entrepreneurial Firm
ENTREPRENEURIAL PROCESS IN HINDI | Entrepreneur & Entrepreneurship | BBA/MBA/Bcom | ppt· Sonu Singh - PPT wale· 13 min
Watch lesson - 4
Opportunity Recognition and Idea Generation Techniques
Module II, Developing Successful Business Ideas: Observing Trends, Solving a Problem, Finding Gaps in the Marketplace, Personal Characteristics of the Entrepreneur, Brainstorming, Focus Groups, Library and Internet Research, Other Techniques, Establishing a Focal Point for Ideas, Encouraging Creativity at the Firm Level, Protecting Ideas from Being Lost or Stolen, Find a Mentor
Sources of New Ideas, Techniques for Generating Ideas, Introduction to Entrepreneurship in hindi· DWIVEDI GUIDANCE· 9 min
Study notes 5 quiz questionsWatch lesson - 5
Feasibility Analysis for Startups
Module II, Developing Successful Business Ideas: Product/Service Feasibility Analysis, Industry/Target Market Feasibility Analysis, Organizational Feasibility Analysis, Financial Feasibility Analysis
Startup Feasibility Analysis· Startup Guide· 38 min
Study notes 5 quiz questionsWatch lesson - 6
How to Write and Pitch a Business Plan
Module II, Developing Successful Business Ideas: Reasons for Writing a Business Plan, Who Reads the Business Plan—And What Are They Looking For?, Guidelines for Writing a Business Plan, Outline of the Business Plan and Exploring Each Section of the Plan, Oral Presentation of a Business Plan, Questions and Feedback to Expect from Investors
Business Plan Writing 101: Wharton Entrepreneurship Series· Wharton School· 48 min
Study notes 5 quiz questionsWatch lesson - 7
Industry and Competitor Analysis (Porter's Five Forces)
Module II, Developing Successful Business Ideas: Studying Industry Trends, The Five Forces Model, The Value of the Five Forces Model, Industry Types and the Opportunities They Offer, Identifying Competitors, Sources of Competitive Intelligence, Completing a Competitive Analysis Grid
Industry Analysis: Porter's Five Forces Model | Strategic Management | From A Business Professor· Business School 101· 21 min
Study notes 5 quiz questionsWatch lesson - 8
Business Models for New Ventures
Module II, Developing Successful Business Ideas: The Importance and Diversity of Business Models, How Business Models Emerge, Potential Fatal Flaws of Business Models, Components of an Effective Business Model, Core Strategy, Strategic Resources, Partnership Network, Customer Interface
Startup Business Models and Pricing | Startup School· Y Combinator· 15 min
Study notes 5 quiz questionsWatch lesson - 9
Ethical, Legal Issues and Forms of Business Organization
Module III, Moving from an Idea to an reality: Establishing a Strong Ethical Culture for a Firm, Choosing an Attorney for a Firm, Drafting a Founders' Agreement, Business Licenses, Business Permits, Choosing a Form of Business Organization, Sole Proprietorship, Partnerships, Corporations, Limited Liability Company
Forms of business ownership, form of ownership, Innovation and Entrepreneurship, aktu mba lectures· DWIVEDI GUIDANCE· 31 min
Study notes 5 quiz questionsWatch lesson - 10
Financial Management and Pro Forma Statements for Startups
Module III, Moving from an Idea to an reality: Financial Objectives of a Firm, The Process of Financial Management, Financial Statements, Forecasts, Pro Forma Income Statement, Pro Forma Balance Sheet, Pro Forma Statement of Cash Flows, Ratio Analysis
Proforma Financial Statements Explained - What are pro formas and how do I prepare them· Finance Learning Lab - Carolyn Scissons· 11 min
Study notes 5 quiz questionsWatch lesson - 11
Building a New Venture Team
Module III, Moving from an Idea to an reality: Recruiting and Selecting Key Employees, Roles of the Board of Directors, Board of Advisers, Lenders and Other Professionals
Entrepreneurship Chapter 9: Building a New-Venture Team #lecture #study· Jehanzaib Akram· 11 min
Study notes 5 quiz questionsWatch lesson - 12
Startup Funding: Angels, Venture Capital, IPO and Loans
Module III, Moving from an Idea to an reality: The Importance, Sources of Personal Financing, Preparing to Raise Debt or Equity Financing, Business Angels, Venture Capital, Initial Public Offering, Commercial Banks, SBA Guaranteed Loans, Other Sources of Debt Financing, Leasing, Strategic Partners
Raising funds in a startup EXPLAINED | Ankur Warikoo Startups | Business Hindi video· warikoo· 13 min
Study notes 5 quiz questionsWatch lesson - 13
Marketing for New Ventures: STP, Branding and Marketing Mix
Module IV, Managing and Growing the new venture: Segmenting the Market, Selecting a Target Market, Establishing a Unique Positioning, Branding, 4Ps/7Ps of Marketing for New Ventures
Segmentation, Targeting, Positioning, Differentiation, Marketing Management, basis of segmentation· DWIVEDI GUIDANCE· 14 min
Study notesWatch lesson - 14
Intellectual Property and Patents
Module IV, Managing and Growing the new venture: Determining What Intellectual Property to Legally Protect, The Four Key Forms of Intellectual Property, Types of Patents, Who Can Apply for a Patent?, The Process of Obtaining a Patent, Patent Infringement
Intellectual Property Rights (IPR), Patents, Trademarks, Copyrights, Introduction Entrepreneurship· DWIVEDI GUIDANCE· 31 min
Watch lesson - 15
Trademarks, Copyrights and IP Audit
Module IV, Managing and Growing the new venture: The Four Types of Trademarks, What Is Protected Under Trademark Law?, Exclusions from Trademark Protection, The Process of Obtaining a Trademark, What Is Protected by a Copyright?, Exclusions from Copyright Protection, How to Obtain a Copyright, Copyright Infringement, Copyrights and the Internet, Conducting an Intellectual Property Audit, The Process of Conducting an Intellectual Property Audit
Intellectual Property Rights (IPR), Patents, Trademarks, Copyrights, Introduction Entrepreneurship· DWIVEDI GUIDANCE· 31 min
Watch lesson - 16
Managing Business Growth and Franchising
Module IV, Managing and Growing the new venture: Appreciating the Nature of Business Growth, Staying Committed to a Core Strategy, Planning for Growth, Knowing and Managing the Stages of Growth, Challenges of Growth, Strategies for Firm Growth (Internal and External), Franchising
Enterprise Growth Strategies | Chapter 4 | EP | One Shot· Rajat Arora· 30 min
Study notes 5 quiz questionsWatch lesson
Assignment
New Venture Launch Dossier: From Opportunity to Growth Plan
Less scrolling. More passing.
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Hand-picked video lessons
16 short lessons, each with the best YouTube explanation we could find, trimmed to the part that matters.
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Study notes
12 lessons come with a summary, key points, key terms and takeaways for quick revision.
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Quizzes
50 questions across the course, with the right answer and why, the moment you pick.
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Assignments
1 subject assignments with clear tasks, so you practise what each subject actually asks of you.
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Notebook
Write notes beside the video, stamped with the exact time, and jump back to that moment later.
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Progress that follows you
Completed lessons, quiz scores and where you stopped, saved to your account on every device.
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Live chat
A members-only live chat beside every lesson: doubts, tips, stickers and GIFs with your batch. One ₹19 pass opens every live chat.
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A live chat right beside the video, shared by everyone studying Online MBA. Ask a Entrepreneurship Development doubt mid-lesson, share a shortcut, celebrate a finished semester.
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Anyone else finding Entrepreneurship Development tricky? 😅
Lesson 2 cleared it up for me. Watch it before the quiz

Doing it now, thanks!
Starting Social Media Analytics tonight if anyone wants to go together
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Entrepreneurship Development: common questions
This subject follows the entrepreneurial process from the decision to start a venture, through generating and testing business ideas, writing a business plan and setting up and financing the firm, to marketing, protecting intellectual property and managing growth. After it you will be able to assess a business opportunity for feasibility, build a business model and plan, choose a legal form and funding route, and plan how a new venture can grow. It's the Entrepreneurship Development subject of Online MBA, Semester 4, in 16 lessons: What Is Entrepreneurship and Why Become an Entrepreneur; Importance of Entrepreneurship to Economy and Society; The Entrepreneurial Process Explained; Opportunity Recognition and Idea Generation Techniques; Feasibility Analysis for Startups; How to Write and Pitch a Business Plan; Industry and Competitor Analysis (Porter's Five Forces); Business Models for New Ventures; Ethical, Legal Issues and Forms of Business Organization; Financial Management and Pro Forma Statements for Startups; Building a New Venture Team; Startup Funding: Angels, Venture Capital, IPO and Loans; Marketing for New Ventures: STP, Branding and Marketing Mix; Intellectual Property and Patents; Trademarks, Copyrights and IP Audit; Managing Business Growth and Franchising.
Yes. Every video lesson is free to watch without an account. A free login unlocks study notes, quizzes, the assignment, a notebook and progress that syncs across devices.
About 5h 45m of video across 16 lessons, plus time for notes and quizzes. Go at your own pace; your place is saved.
Yes: “New Venture Launch Dossier: From Opportunity to Growth Plan”. It comes after the last lesson, with a brief, clear tasks and how the work is judged.
A members-only live chat beside the video, shared by everyone studying Online MBA, where learners ask doubts, share tips and react with stickers and GIFs. One ₹19 pass, paid once from your InsideEdge wallet, opens the live chat for every degree.
No. It's a crash course to help you understand and revise the subject quickly. Use it alongside your official study material and assignments.