Explaining Failed Design Ideas

Summary

'Tell me about a design that didn't work' — testing self-awareness and whether you actually learn and iterate, not just present polished final outcomes.

• 1Prepare a genuine story, even a small failed exploration from a case study, not a humble-brag.
• 2Focus more time on what you learned and changed than on the failure itself.
• 3Practice owning your part in it directly, without deflecting blame to stakeholders or users.