New Venture Creation crash course, Online BBA, Semester 5:
This subject covers how to validate a startup idea through customer discovery and market sizing, design a business model using the Business Model Canvas and…
- 9 video lessons
- 2h 38m
- Study notes
- 45 quiz questions
- Assignment
9 lessons in New Venture Creation
Each lesson pairs one topic with a hand-picked video, trimmed to the part that teaches it.
About this subject
This subject covers how to validate a startup idea through customer discovery and market sizing, design a business model using the Business Model Canvas and unit economics, choose and register a legal form of business, and plan a go-to-market launch. After it, you will be able to calculate TAM, SAM, SOM and unit economics for a venture, build a Business Model Canvas for a case, and outline the legal setup and launch plan for a new business.
- 1
Customer Discovery and Problem-Solution Fit
Module 1, Opportunity Validation: Customer discovery, Problem-solution fit
Introduction to Customer Discovery | New Venture Launch· Alanis Business Academy· 12 min
Study notes 5 quiz questionsWatch lesson - 2
Market Sizing: TAM, SAM, SOM Explained
Module 1, Opportunity Validation: Market sizing (TAM, SAM, SOM)
How to Size Your Addressable Market (TAM, SAM, SOM, top-down vs. bottom-up)· JR Santosdiaz· 7 min
Study notes 5 quiz questionsWatch lesson - 3
Business Model Canvas with Examples
Module 2, Business Models: Business Model Canvas
Business Model Canvas Explained with Examples· EPM· 17 min
Study notes 5 quiz questionsWatch lesson - 4
Startup Revenue Models
Module 2, Business Models: Revenue models
Startup Business Models and Pricing | Startup School· Y Combinator· 15 min
Study notes 5 quiz questionsWatch lesson - 5
Unit Economics: CAC, LTV and Contribution Margin
Module 2, Business Models: Unit economics
[Important] eCommerce Unit Economics You Need to Understand· Jandre de Beer - How to Build a Top 1% Business· 22 min
Study notes 5 quiz questionsWatch lesson - 6
Forms of Business in India
Module 3, Legal Setup: Forms of business
How to start a Business? Sole Proprietorship vs LLP vs Private Ltd. | Business Basics #1· Labour Law Advisor· 20 min
Study notes 5 quiz questionsWatch lesson - 7
Startup Registration and Compliance Basics
Module 3, Legal Setup: Registration, Compliance basics
How to Register a Company in India | Company Registration Process | How to Register a Company· MyOnlineCA· 11 min
Study notes 5 quiz questionsWatch lesson - 8
Startup Launch Strategy
Module 4, Go-to-Market: Launch strategy
The Best Way To Launch Your Startup | Startup School· Y Combinator· 20 min
Study notes 5 quiz questionsWatch lesson - 9
Early Traction and Growth Hacking
Module 4, Go-to-Market: Early traction, Growth hacking
Sean Ellis talks about the 3 stages of Growth Hacking Success· StartCon· 34 min
Study notes 5 quiz questionsWatch lesson
Assignment
Mini Venture Plan: From Validated Problem to Launch-Ready Startup
Less scrolling. More passing.
- Free
Hand-picked video lessons
9 short lessons, each with the best YouTube explanation we could find, trimmed to the part that matters.
- Free login
Study notes
9 lessons come with a summary, key points, key terms and takeaways for quick revision.
- Free login
Quizzes
45 questions across the course, with the right answer and why, the moment you pick.
- Free login
Assignments
1 subject assignments with clear tasks, so you practise what each subject actually asks of you.
- Free login
Notebook
Write notes beside the video, stamped with the exact time, and jump back to that moment later.
- Free login
Progress that follows you
Completed lessons, quiz scores and where you stopped, saved to your account on every device.
- Live chat pass
Live chat
A members-only live chat beside every lesson: doubts, tips, stickers and GIFs with your batch. One ₹19 pass opens every live chat.
The Online BBA live chat. Study together, live.
A live chat right beside the video, shared by everyone studying Online BBA. Ask a New Venture Creation doubt mid-lesson, share a shortcut, celebrate a finished semester.
- Live chat beside every lesson
- One live chat for all of Online BBA
- Members-only stickers & GIFs
- One ₹19 pass opens every live chat
Online BBA live chat
Anyone else finding New Venture Creation tricky? 😅
Lesson 2 cleared it up for me. Watch it before the quiz

Doing it now, thanks!
Starting Consumer Behaviour tonight if anyone wants to go together
More from Online BBA Semester 5
All subjects- Sem 5
Consumer Behaviour
Psychological and social influences on consumer decisions.
- 10 lessons
- 2h 53m
- Notes
- Quiz
- Sem 5
Business Analytics
Data management, data mining and Excel modelling for decisions.
- 12 lessons
- 2h 52m
- Notes
- Quiz
- Sem 5
Production and Operations Management
Designing, planning and controlling production and operations.
- 12 lessons
- 3h 52m
- Notes
- Quiz
- Sem 5General Mgmt
Economic Planning
Development theory and economic planning in India.
- 6 lessons
- 6h 14m
- Notes
- Quiz
- Sem 5General Mgmt · Digital Marketing
E-Commerce
Infrastructure, models, security and payments in e-commerce.
- 11 lessons
- 2h 24m
- Notes
- Quiz
- Sem 5
Entrepreneurship
From opportunity to launching, growing and exiting a venture.
- 11 lessons
- 2h 15m
- Notes
- Quiz
New Venture Creation: common questions
This subject covers how to validate a startup idea through customer discovery and market sizing, design a business model using the Business Model Canvas and unit economics, choose and register a legal form of business, and plan a go-to-market launch. After it, you will be able to calculate TAM, SAM, SOM and unit economics for a venture, build a Business Model Canvas for a case, and outline the legal setup and launch plan for a new business. It's the New Venture Creation subject of Online BBA, Semester 5, in 9 lessons: Customer Discovery and Problem-Solution Fit; Market Sizing: TAM, SAM, SOM Explained; Business Model Canvas with Examples; Startup Revenue Models; Unit Economics: CAC, LTV and Contribution Margin; Forms of Business in India; Startup Registration and Compliance Basics; Startup Launch Strategy; Early Traction and Growth Hacking.
Yes. Every video lesson is free to watch without an account. A free login unlocks study notes, quizzes, the assignment, a notebook and progress that syncs across devices.
About 2h 38m of video across 9 lessons, plus time for notes and quizzes. Go at your own pace; your place is saved.
Yes: “Mini Venture Plan: From Validated Problem to Launch-Ready Startup”. It comes after the last lesson, with a brief, clear tasks and how the work is judged.
A members-only live chat beside the video, shared by everyone studying Online BBA, where learners ask doubts, share tips and react with stickers and GIFs. One ₹19 pass, paid once from your InsideEdge wallet, opens the live chat for every degree.
No. It's a crash course to help you understand and revise the subject quickly. Use it alongside your official study material and assignments.