Customer Relationship Management crash course, Online BBA, Semester 6:
Building and retaining profitable customer relationships.
- 4 video lessons
- 1h 18m
- Study notes
- 16 quiz questions
- Assignment
4 lessons in Customer Relationship Management
Each lesson pairs one topic with a hand-picked video, trimmed to the part that teaches it.
- 1
Introduction to CRM and the CRM Process
Explain CRM concepts, economics and adoption.
CRM IN HINDI | CUSTOMER RELATIONSHIP MANAGEMENT | Concept, Types, Objectives, Advantages & more |ppt· Sonu Singh - PPT wale· 30 min
Study notes 5 quiz questionsWatch lesson - 2
CRM in Industries and B2B Markets
Compare CRM in BFSI, telecom, hospitality, healthcare, airlines and B2B.
CRM IN HINDI | CUSTOMER RELATIONSHIP MANAGEMENT | Concept, Types, Objectives, Advantages & more |ppt· Sonu Singh - PPT wale· 30 min
Study notes 5 quiz questionsWatch lesson - 3
CRM Tools, Automation and Technologies
Understand e-CRM, data warehousing and sales force automation.
Sales Force Automation | Hindi | Software | What is Sales Force Automation in CRM· Commerce Gyaan· 9 min
Study notes 3 quiz questionsWatch lesson - 4
CRM Implementation and Customer Retention
Implement CRM and design retention programmes.
customer retention, customer retention strategies, customer retention in hindi, crm· Management Mantra · 9 min
Study notes 3 quiz questionsWatch lesson
Assignment
Case-Based Project: Preparing a CRM Plan for a Mid-Sized Private Bank
Less scrolling. More passing.
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Hand-picked video lessons
4 short lessons, each with the best YouTube explanation we could find, trimmed to the part that matters.
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Study notes
4 lessons come with a summary, key points, key terms and takeaways for quick revision.
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Quizzes
16 questions across the course, with the right answer and why, the moment you pick.
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Assignments
1 subject assignments with clear tasks, so you practise what each subject actually asks of you.
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Notebook
Write notes beside the video, stamped with the exact time, and jump back to that moment later.
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Progress that follows you
Completed lessons, quiz scores and where you stopped, saved to your account on every device.
- Live chat pass
Live chat
A members-only live chat beside every lesson: doubts, tips, stickers and GIFs with your batch. One ₹19 pass opens every live chat.
The Online BBA live chat. Study together, live.
A live chat right beside the video, shared by everyone studying Online BBA. Ask a Customer Relationship Management doubt mid-lesson, share a shortcut, celebrate a finished semester.
- Live chat beside every lesson
- One live chat for all of Online BBA
- Members-only stickers & GIFs
- One ₹19 pass opens every live chat
Online BBA live chat
Anyone else finding Customer Relationship Management tricky? 😅
Lesson 2 cleared it up for me. Watch it before the quiz
Doing it now, thanks!
Starting Digital Marketing tonight if anyone wants to go together
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Customer Relationship Management: common questions
Building and retaining profitable customer relationships. It's the Customer Relationship Management subject of Online BBA, Semester 6, in 4 lessons: Introduction to CRM and the CRM Process; CRM in Industries and B2B Markets; CRM Tools, Automation and Technologies; CRM Implementation and Customer Retention.
Yes. Every video lesson is free to watch without an account. A free login unlocks study notes, quizzes, the assignment, a notebook and progress that syncs across devices.
About 1h 18m of video across 4 lessons, plus time for notes and quizzes. Go at your own pace; your place is saved.
Yes: “Case-Based Project: Preparing a CRM Plan for a Mid-Sized Private Bank”. It comes after the last lesson, with a brief, clear tasks and how the work is judged.
A members-only live chat beside the video, shared by everyone studying Online BBA, where learners ask doubts, share tips and react with stickers and GIFs. One ₹19 pass, paid once from your InsideEdge wallet, opens the live chat for every degree.
No. It's a crash course to help you understand and revise the subject quickly. Use it alongside your official study material and assignments.