KPIs vs Metrics vs Dimensions

Summary

A metric is any measurable number, a KPI is a metric a team has explicitly agreed matters most right now, and a dimension is a way of slicing a metric (by region, by device, by segment).

How to Learn This

1Take a dashboard you've built and label each field as metric, KPI, or dimension.
2Learn why not every metric deserves to be a KPI — KPIs should be few and deliberate.
3Practice proposing a KPI for a hypothetical team and defending why it's the right one.

Reading a P&L Statement

Translating Business Questions Into Data Questions

More topics in Business Acumen & Domain Knowledge

Understanding Business Metrics (Revenue, Churn, CAC, LTV)Reading a P&L Statement Translating Business Questions Into Data Questions Working With Stakeholders Prioritizing Ad-Hoc Requests Understanding Your Company's Data Model Domain-Specific Analytics (Marketing, Product, Finance, Ops)

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