Phase 8 · Unsupervised Learning
TopicsAssociation Rule Mining (Market Basket Analysis)
Part of the Data Science Roadmap.
Summary
Finding patterns like 'customers who buy X also buy Y' from transaction data — the classic technique behind retail recommendation logic like the Apriori algorithm.
How to Learn This
- 1Run a basic Apriori analysis on a sample transaction dataset.
- 2Learn the terms support, confidence, and lift, and what each measures.
- 3Identify a real 'frequently bought together' pattern you'd expect in a retail dataset.
More topics in Unsupervised Learning
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