Phase 14 · Build Your Digital Marketing Portfolio

Projects

Social Media Growth Case Study

Part of the Digital Marketing Roadmap.

Summary

Document growing a real or hypothetical social account over a defined period — strategy, content pillars, and the resulting follower/engagement growth.

How to Learn This

  • 1If you have access to a real account (personal or a small business), use real data.
  • 2Show your content pillars and posting cadence alongside growth metrics.
  • 3Be honest about what didn't work, not just the wins — it shows genuine judgment.
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