0-to-1 Product Design Case Study

Summary

Design a brand-new product or feature from scratch, dealing with maximum ambiguity and no existing user base — showing you can create direction and structure from an open-ended problem.

• 1Pick a genuinely unsolved problem, ideally one you've personally experienced.
• 2Show your research and validation process, since there's no existing product to reference.
• 3Be explicit about assumptions you'd want to test first if you built this for real.