Strategic Planning Basics

Summary

Connecting a company's long-term goals to specific initiatives and projects — a BA often works at the layer where strategy meets execution, translating high-level goals into actionable requirements.

• 1Trace a hypothetical company strategy down to 2-3 specific project initiatives that would support it.
• 2Learn why misaligned projects (that don't clearly support strategy) tend to lose priority and funding.
• 3Practice articulating how a specific project connects back to a broader strategic goal.