Phase 3 · Search Engine Optimization (SEO)
TopicsMobile SEO
Part of the Digital Marketing Roadmap.
Summary
Google indexes and ranks primarily using the mobile version of a site (mobile-first indexing) — a site that looks great on desktop but breaks on mobile will underperform in search regardless.
How to Learn This
- 1Test a real site's mobile experience directly on a phone, not just by resizing a browser.
- 2Learn what 'mobile-first indexing' specifically means for how Google crawls your site.
- 3Check for common mobile issues: tiny tap targets, intrusive pop-ups, unreadable text size.
More topics in Search Engine Optimization (SEO)
Stuck on this topic? Ask an Insider
Get 1:1 guidance from people who've walked this exact path — free on the InsideEdge app.